A Local SEO Company That Gets Service Businesses Into the Map Pack
When someone nearby searches for what you do, you should be one of the three businesses on the map. That is what local SEO is for, and it is most of what we do.
Get Your Free Growth Plan
Most people who need a contractor do not scroll far. They search, look at the three businesses on the map, read a few reviews and call one of them. Local SEO is the work that puts your business in that group and gives people a reason to pick you.
We are a local SEO company for service businesses: contractors, home service companies, security and fire protection firms, and other companies that win work by phone. We are based in New Jersey and work with businesses across the country.
What local SEO covers
Google ranks local businesses on three things: how relevant they are to the search, how close they are to the searcher, and how prominent they are. Local SEO is everything you can do about the first and the last.
Your Google Business Profile
The profile is the listing that shows on the map. We set the right primary and secondary categories, fill out every service, write the description, set the service area, add real photos and keep it active with posts. It is usually the fastest win. Our Google Business Profile guide walks through every setting.
Service pages that match how people search
Google needs a page on your site for each service you want to rank for. One “Services” page with a list will not compete with a company that has a real page for drain cleaning, one for water heaters and one for sewer lines. We build those pages, written for customers first, with the details Google looks for.
Consistent business details everywhere
Your business name, address and phone number need to match across your website, your profile and the directories Google checks, such as Yelp, Bing, Apple Maps, the BBB and the directories for your trade. We find and fix the mismatches.
Reviews
Reviews feed prominence and they are what people read before they call. We set up a simple way to ask every happy customer for a review and help you reply to every one.
Technical health
A slow site, broken pages or pages Google cannot read will hold back everything else. We fix speed, indexing, schema markup and mobile issues, and make sure the site tells Google clearly where you work and what you do.
Results from our clients
- Semper Secure, a security company in Cherry Hill, NJ, took 335 calls in one month. Calls from its Google Business Profile grew 117% year over year, and it was cited as a source in 8 of 20 high-intent Google AI Overviews we tested.
- Fire Protection Solutions in Mentor, OH ranks #1 on Google for 16 keywords and in the top three for about 80, with calls from the profile up 54% month over month.
- All Trees Considered, a one-owner tree service in Chardon, OH, went to more than 25 leads a month, with website clicks up 2,300% year over year.
How we work
- Audit. We look at your profile, your site, your reviews and the businesses that beat you in the map pack, then tell you plainly what is holding you back.
- Plan and price. You get a written plan and a clear monthly price before any work starts.
- Fix the foundation. Profile, service pages, business details and technical issues come first, because they move results fastest.
- Build prominence. Reviews, local links and content that answers the questions your customers ask.
- Report. Calls, form fills and rankings, every month, from Google’s own data.
Who this is for
Local SEO works best for established service businesses that already do good work and want more of the right calls: HVAC, plumbing, roofing, tree service, construction, security, fire protection and similar trades. If you are not sure it fits, the free growth plan will tell you, before you spend anything.
